Major email service providers such as Gmail, Yahoo and AOL will implement new compliance requirements beginning in February 2024 to enhance email security, reduce spam and improve the user experience.
Gmail Instructions> https://blog.google/products/gmail/gmail-security-authentication-spam-protection/
Yahoo Instructions> https://blog.postmaster.yahooinc.com/post/730172167494483968/more-secure-less-spam
Who will be affected?
Every sender will be affected, especially bulk senders or brands sending more than 5,000 emails per day. Failure to meet these new requirements will result in delivery issues, especially affecting emails sent to Google and Yahoo email addresses.
Preparing your account for enhanced sender requirements
In order to ensure that your emails are effectively delivered to your recipients, each domain name on your site needs to complete SPF and DKIM validation, which is the domain name resolution of 3 CNAME records (some sites need to complete 6 resolutions). By completing these steps, you will be fully prepared to meet Google and Yahoo's new sender requirements! Please check out the following article for specific verification methods:
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